Full name: Aziz Gapparov

Current Position and Responsibilities at WIUT

Currently Aziz Gapparov is a lecturer in Marketing and Research and the module leader for Marketing Research, Marketing Communications and Aspects of Marketing Management modules. He was also involved in delivering Introduction to Marketing, Management Research Methods and Consumer Behaviour modules.

He is responsible for developing and delivering lectures and tutorials as well as supervising level 6 business projects.  

Academic Background and Research Interests

MSc Management - Loughborough University, Loughborough, UK

Bachelor’s degree in Management - Fergana Polytechnic Institute, Fergana, Uzbekistan

His research interests lie in the areas of Marketing in education, Sports marketing, Branding and E-marketing.

Professional Experience and Selected Publications

Sample professional trainings:

  • Applied Marketing Research (July, 2007), participants – employees of the Center for Economic Research of the Republic of Uzbekistan.
  • Essence of Marketing Research (August, 2005) participants: marketing specialists of the different companies and representative offices such as P&G, Johnson&Johnson, Gilette, Coscom, Buzton, Marvel Juice Co. 
  • Marketing Principles (July, 2005), participants: marketing specialists of the different companies and representative offices such as Gilette, Johnson&Johnson, Nivea, Coscom, Nestle.

Sample research projects:

  • Study of the household appliances market and making rating of the brands of the household appliances, Tashkent, August, 2007, Customer – Center for Economic Research of the Republic of Uzbekistan 
  • Researching the potential market for UK professional qualifications in Uzbekistan, May, 2006, Tashkent, Customer – British Council 
  • Educational research project (September 2005 - June 2006) – involved in TEMPUS Capacity building for independent learning in higher education in Uzbekistan (CYBILHEU) project as a key researcher

Contact e-mail

agapparov@wiut.uz